Fox News

The average Fox News viewer is over 65 years old, according to a story in The New York Times.

Even worse (or better) Fox News is losing more younger viewers every year.  Here's the deal: old people are clinging to the last century, and Fox News serves their viewpoint.  Young people of course need a different lifestyle, set of beliefs, and different government services in this century. 

Long term: another sign Gen Y is winning in the 21st century. 

My favorite part of the article was when Craig Moffett of Fox News said Fox News would reinvent itself for the next generation, just like Cadillac.  Dear Mr. Moffett: the kids are not driving nor buying cars either.  

Comments

[D. P. Lubic]

The story:

http://www.nytimes.com/2013/07/23/business/its-viewers-are-graying-but-their-passion-pays-for-fox-news.html?pagewanted=all&_r=0

I found out about this some time ago, though as often seems to be the case, it's in some secondary news market where the story breaks, and the big boys don't pay much attention to it for a while.

http://www.hollywoodreporter.com/blogs/live-feed/fox-news-oldest-cable-audience-54230

http://www.pensitoreview.com/2009/05/05/average-age-of-fox-news-viewer-is-65/

http://variety.com/2008/scene/news/tv-viewers-average-age-hits-50-1117988273/

For comparison, the demographics of newspapers. I consider Fox to be in worse shape demographically than the famously declining print business, which is saying something.

http://newsosaur.blogspot.com/2013/01/newspaper-audience-aged-severely-since.html

http://www.mediaweek.co.uk/news/1174605/